Qualcomm's long-lasting TOQ smartwatch coming December 2 for $350
Cyber Monday is a great
day to find deals online, but one place you won't find a great deal
during this year's sales extravaganza on December 2 is Qualcomm's
website. While people all over America are perusing Amazon, Ebay,
Staples and Walmart for cheap deals, the chip maker will release its previously announced Toq smartwatch for $350.
That's right: We're
getting yet another smartwatch that ties into an Android phone. And this
time it's just $50 less than an iPad Mini with retina display.
That's right: We're
getting yet another smartwatch that ties into an Android phone. And this
time it's just $50 less than an iPad Mini with retina display.
Selling tons of watches
doesn't appear to be Qualcomm's goal, however. Qualcomm describes the
device, created through the company's wholly-owned subsidiary Qualcomm
Connected Experiences, as a "limited edition smartwatch."
As we reported in
September, Qualcomm's primary goal with Toq is to show off the
technologies and services the company is developing.
"The Toq smartwatch
showcases key Qualcomm innovations...that will define the emerging
wearable category," Qualcomm's chairman and CEO Dr. Paul E. Jacobs said
in a statement announcing Toq's availability.
Qualcomm's focus is
markedly different from Samsung, a company that wants to sell as many
units as it can of the Galaxy Gear smartwatch released in October. The
Gear, which Jon Philips called "an expensive experiment " in our review, sells for $300 and connects exclusively to Samsung Galaxy devices.
Qualcomm's watch will connect to any Android phone running version 4.0.3 or better—though version 4.3 Jelly Bean is preferred.
The Toq features
Qualcomm's Mirasol display technology, which the company claims will
last for days without a recharge, even though the TOQ's display is in an
always-on state. The watch comes loaded with applets from Accuweather
and E*Trade, a set of wireless Bluetooth stereo headphones, and will
feature Qualcomm WiPower LE wireless charging.
As with other
smartwatches, you can use Toq to accept/reject phone calls, view text
messages, calendar alerts, and select notifications from other
smartphone apps. Toq will also accept alerts from any AllJoyn-enabled
device. AllJoyn is a proprietary technology that allows Qualcomm-powered
devices to talk to each other.
Toq won't be the end of the smartwatch parade, though, as more devices are reportedly in the works from Microsoft, Google, HTC, and Apple. Sony, a longtime smartwatch maker, recently released its SmartWatch 2.
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